A former auto seller making a self-funded run for governor of Michigan desires voters to see the race as a contest between a Pontiac GTO and a Yugo.
That is the comparability that Republican Kevin Rinke made final week in a TV industrial to kick off his bid to unseat Gov. Gretchen Whitmer, a first-term Democrat.
The advert options Rinke driving a 1969 Pontiac GTO muscle automotive on a racetrack and likening Whitmer to the Yugoslavian econobox extensively thought-about among the many worst autos ever constructed.
“Gretchen Whitmer, she’s straight out of the meeting line of disastrous profession politicians,” Rinke says within the advert. “She’s a Yugo.”
Yugo gross sales ended within the U.S. practically 30 years in the past, although the automotive remains to be recognized in auto-centric Michigan for its poor high quality and a 1989 incident through which one plunged off the Mackinac Bridge.
Rinke, who used to personal one of many prime Pontiac dealerships on this planet, is committing $10 million of his private wealth towards what’s up to now an 11-person battle for the Republican nomination. He has largely been out of the Detroit-area automotive dealership scene for greater than a decade after promoting Rinke Automotive Group in 2000 to Penske Automotive, then known as UnitedAuto Group.
Rinke later labored for UnitedAuto earlier than changing into an govt at Sonic Automotive.