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Assured of retaining management place in SUV section in 2022: Hyundai

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Having dominated the section in 2021 with the sale of over 2.5 lakh SUVs, Hyundai Motor India appears to take care of its management within the section this 12 months as demand for its fashions like Creta and Venue continues to be sturdy, in accordance with a senior firm official. The auto main has led the sports activities utility car (SUV) house within the nation for 2 consecutive years now (2020 and 2021) and now expects to dominate the section in 2022 as properly.

The corporate offered 1.8 lakh SUVs in 2020 and has closed 2021 with a dispatch of two.52 lakh models.

The SUV gross sales have been rising within the nation at a quick clip.

In 2020, SUVs accounted for round 29 per cent of the general passenger car gross sales. The share has gone as much as 37 per cent in 2021.

In an interplay with PTI, Hyundai Motor India Director (Gross sales, Advertising and Service) Tarun Garg mentioned the corporate is assured of sustaining its management within the section this 12 months as properly.

“We’ve got the know-how, we’ve design and we’ve merchandise. The corporate has managed to create an excellent SUV buyer base.

“Over the previous 5 years, we’ve offered over 8.34 lakh SUVs. So, we really feel assured that we must always proceed to do properly so far as the SUV house is anxious. We’ve got an entire vary which places us in an advantageous place,” he famous.

Garg said that the SUV section continues with its unabated progress and the corporate is well-positioned to steer the house.

He famous that the shift in the direction of SUVs would proceed within the home market because the automobiles have in some way develop into a form of standing image for patrons.

“There’s additionally a notion that SUVs are protected. Apart from, excessive floor clearance is an extra profit to driving in any form of terrain. The SUVs additionally include a excessive sitting stance which provides higher driver management,” Garg mentioned whereas elaborating on the explanations for the recognition of SUV fashions within the nation.

He famous that clients aren’t prepared to compromise on the standard of the vehicles they need to purchase when it comes to design, options, drive dynamics and this aligns properly with Hyundai which has been constantly upgrading its mannequin line-up.

“That is the rationale why Creta stays a frontrunner within the SUV house regardless of so many new fashions having been launched within the section,” Garg said.

He famous that the corporate is sitting on a backlog of over one lakh models, with Creta main within the reserving charts.

In 2021, the corporate offered 1,25,437 models of the mannequin.

Garg famous that the unprecedented demand has led to an elevated ready interval for the mannequin and the corporate is making all efforts to ramp up the manufacturing.

He famous that the corporate continues to supply its mannequin vary with a number of gas choices and powertrains and transmissions thus catering to all types of buyer demand throughout varied areas.

“With the addition of Alcazar to our line-up, Hyundai now has 5 stellar manufacturers throughout a spectrum of various decisions for buyer delight.

“Going ahead, we are going to proceed to ship thrilling new merchandise with a deal with clever know-how, innovation and sustainability,” Garg mentioned.

The corporate offered over 1.08 lakh models of Venue final 12 months and 17,700 models of Alcazar since its launch in June 2021.

Hyundai additionally sells Tucson available in the market and is now gearing to drive in a brand new model of the SUV.


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